Stuart Silverstein Experience Strategist/Designer

Category Archives: Design

Minimalism in e-Commerce pt 1

Minimalism has always had a great relationship with retail. Since the 60’s when minimalism started to take off, upwardly mobile consumers have embraced the design concept’s beauty, and closely associated it with products of high quality.

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What do Pixar, Genesis and UX Designers Have in Common?

Pixar threw out the first draft of Toy Story 2. What can designers learn from this?

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Sketching the obvious

Sketching the obvious allows you to create better solutions by failing faster.

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Maintaining Energy on Long Projects

How do you keep interested on long projects? How can you help your team keep momentum.

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New project / New Direction

Big changes afoot! New job, new apps, new speaking gig. Lots of general newness.

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14 Ways to Leave Your Inconsistency: A New Approach to Web Style Guides

Web style guides lack any kind of standards. Here is a list of what to include and samples

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Web Design and the Patience Meter

I have been reading a lot lately. The book I completed most recently was “Switch” by Chip and Dan Heath.

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When to outsource, when to keep it in house

We had a client come to my old firm, Fetch! Creative Marketing who asked us to bid on a project that included branding, site design, content development, testing, and strategy, which would have lasted several months.

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